TNB Genco Brand Identity portrays a strong brand affinity to Tenaga Nasional Berhad (TNB) that is reinforced with the iconic bulb and significant colours of blue and red.
The main icon of TNB is a recognisable symbol of our core business – a hybrid of two major elements; electricity and power. Through colour blocking, the TNB bulb becomes a beacon for a brighter future and at the same time reinforcing the TNB Group synergy.
The new typography introduced here sends off a strong message, placing TNB Genco as a future driven and progressive entity. The embedded upward and anti-clockwise motion arrow in the letter ‘O’, signifies us in constantly defying conventions towards empowering progress.